Book Now
Welcome To

Aura Hotel Times Square

Welcome to Aura Hotel Times Square, a haven designed to welcome all travelers, whether here for business or leisure, and offer them a space to recharge and rejuvenate. At Aura Hotel, we've meticulously crafted an atmosphere that embraces tranquility and serenity.

From the moment you step into our lobby adorned with soothing décor, you'll feel the hustle and bustle of New York City fade away.

Be Light. Sleep Tight. Stay Right. Aura Hotel Times Square.

Aura Hotel room bed with lamp
Steps Away From Time Square
Pet Friendly
Long Room Restaurant & Bar
24-hour Front Desk
Express Check-in & Check-out
24/7 Available Parking Garage
Comfortable Furnishings
Luxury Comfort

Rooms and Suites

Be A Part Of It

Exclusive Offers

Book Direct, Reach the Top — The Empire State Awaits

Stay in the heart of NYC and rise above it all. 

Book directly to receive a preferred pricing for Empire State Building observation deck 

Black Friday Cyber Monday

Unlock unbeatable Black Friday/Cyber Monday savings with 40% off at Aura Hotel Times Square. Stay steps from Broadway shows, Times Square attractions, world-class dining, and NYC nightlife—your perfect New York City getaway at an incredible value.

NYC Hotel Week

NYC Hotel Week is here, and there’s no better place to stay in the heart of the action than Aura Hotel Times Square. Enjoy 25% off stays booked from January 2 through February 12 and experience New York with the bright, energetic vibe that only Times Square can offer. 

 
Ready To Start Planning?

Groups, Celebrations and Meetings

Aura Times Square brings a boutique sense of style to Midtown gatherings with a dedicated meeting room ideal for executive sessions, team workshops, and small corporate events. For a more elevated experience, our luxurious penthouses double as stunning private venues, perfect for intimate celebrations, bridal showers, or even a honeymoon escape in the heart of New York City. Each space is filled with natural light and modern design touches, offering both comfort and sophistication. Event specialists are available to assist with logistics and audiovisual needs, while complimentary high-speed Wi-Fi ensures seamless connectivity throughout your event.

Stay In the Know

Sign up to stay informed on the latest offers and announcements.